Making Money from Google Adsense – Monetizing Your Site

Making money from Google Adsense is one of the easiest ways to make money online.

That’s why lots of people just set up a website, add Adsense to it and wait for the dough to pour in.

Well here’s a surprise: monetizing your site using Google Adsense isn’t THAT easy.

In today’s guest post, Deborah Dera from Write on the Edge gives some very important tips to maximize earning potential from Adsense.

Read them carefully and enjoy!

Making money from Google Adsense is an extremely popular way for webmasters to monetize their site.

However, monetizing AdSense ads is a trial and error process.

There are no hard and fast rules that apply to every website, but there are important tips to keep in mind that can help you figure out how to maximize your website’s earning potential.

  • What is a Good Ad Size?
    Wider ads are easier to read than longer ads.
    The 336×280 large rectangle and 300×250 medium rectangle ad sizes work well because people can read a couple lines of text at a time.

    With narrower ads, visitors can only read a few words at a time before they have to go to the next line. The interruption is distracting.

    However, whatever size ad(s) you pick should compliment your website’s design.
    A wide ad that cuts into your content too much may be distracting.
    A 160×600 skyscraper ad running down the left or right sidebar works also well when used in conjunction with other ads.
    A decent advertisement size that is visible without taking away from the design of your page will have a greater affect on your ability to making money from Google AdSense.

  • Where Should Ads Go?
    Optimal ad placement varies depending on the type of website you have.
    Visitors primarily focus on the website’s main content and navigational menu so ads near these areas typically perform very well.

    Ideally, your ads should appear high enough on your website that people see them before they have to scroll down.
    Although, if your website has an article or blog post that people are interested in reading, people may skip ads at the top of the page. In these cases, it is best to put you ads below your content so that people see them when they are done reading and thinking about what to do next.
    People naturally read from left to right, so ads on the left side of a page attract more attention.

  • What Colors Should I Use?
    It is never a good idea to try to hide your AdSense ads by picking colors that make them look like part of your content.
    You want your AdSense ads to stand out enough that visitors notice them, but not so much that they clash with your website’s design.

    A good rule of thumb is to pick colors that work well with your existing color scheme. You can use colors that your website already uses and switch them around, such as using a white background with black text ad on a page with a black background and white text.
    Another method of choosing colors is to look at a color compliment chart and pick different colors that compliment your website’s color scheme such as ads with an orange background on a blue page.

Even the most experienced web designers often experiment with different AdSense sizes, placement and color palettes before they figure out the most effective combination for making money with Google Adsense.

The key to success is persistence. Take the tips here and try implementing various combinations on your website, monitor your click-thru rate on a weekly basis and it will be easier to find the most profitable AdSense layout for your website.

Deborah is a full-time freelance writer specializing in personal finance, bankruptcy, health, fitness, blogging, and medical careers such as surgical technology and working as an ultrasound technician. She is the founder of Write on the Edge and offers unique content creation solutions to businesses looking to enhance their online brands.

How about you? Are you making money from Google Adsense?
What are your experiences.
Post your comments below.

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11 thoughts on “Making Money from Google Adsense – Monetizing Your Site

  1. Unlock Money Secret says:

    Changing color according to your themes is really effective. I only have 20 plus dollar before but when I changed it, my money grew larger and larger. Amazingly this is effective.

  2. Int says:

    Thank you for this post but how come there is no way to have relevant ads related to the subject of your blog? Most of the time when I am reading a blog with adsense ads they are not relevant, is there a way to correct that?


  3. Jandu says:

    Thanks for such lovely and useful information!
    But i would really love to see a post that how to get started using adsense for making money from our site. I wish if you can post an article with step by step procedure for this. Also please let me know if I do need good PR and good no of visitors to use adsense for my site or blog.


  4. Sam Mansfield says:

    Hello everyone. I was delighted with what I read. The fact that as a web developer, the do’s and the dont’s in using google adsense was very well given attention. Again as a web developer I found the article very interesting particularly the size of a good Ad, the position and places of the ad as well as the colors to be used.

    Thanks a lot!

  5. Alan says:

    Thanks Deborah for a great article.

    I have been using Google Adsense for some time now and realized that the 336×280 large rectangle and 300×250 medium rectangle ad sizes work the best for me when it is just below the title of my blog posts – they seem to be getting the most clicks.

    Haven’t really experimented with the colors per se but so far for me, nothing too contrasting to the theme of the website works great.

    Well, nothing too far off from what you mentioned above but just a confirmation of what you said! :o)

    Still working darn hard to build up an Adsense empire though…haha… Good luck everyone!

  6. Peak says:

    I’ve read that somewhere else that google give up to 68% of the revenues. And of course this depends on how good is your website is. Since that time, I’ve been interested in learning more about it. And I’ve found what you mentioned here interesting. Thank you so much for sharing this.

  7. meralyn says:

    Great article! Here’s one thing Ive learned some traffic does make money and some traffic does not, you could get a million page impression per day and find that your goals you want to have for your business are not coming true. Traffic is great, but the best traffic comes from search engines.

  8. Michael says:

    Wish I knew the secret to getting approved with Google Adsense, because they keep denying my application and not providing a reason.

  9. Case Stevens says:

    I´m very curious what Sean Donahoe says about this…

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