Comments on: 7 Crucial Website Conversion Rate Factors

By: Joshua

Joshua — Fri, 12 Mar 2010 00:03:44 +0000

You can have all the traffic you ever need but if you fail to get this ingredient right then your online business will not realize it’s full potential. I know I had a site that was getting a fair amount of traffic and absolutely no conversions. Until I realized that what I put on the page was just as important as the traffic I send to it, I didn’t make a single sale.

By: Bobby G Keith

Bobby G Keith — Tue, 16 Feb 2010 06:54:13 +0000

You know it never occurred to me to include trust signals…totally makes sense. I appreciate the whole article.

By: Bill

Bill — Tue, 09 Feb 2010 01:37:30 +0000

All good points, My company isn’t really selling something per say as we are a staffing agency. We measure success by how many people apply to our job postings.

By: Rick Stiles

Rick Stiles — Thu, 04 Feb 2010 02:26:30 +0000

I like the list, but I’d elaborate on point 3.

Having a call to action is going to help conversion rates, but having a few, strategically placed, clearly defined calls to action can dramatically increase conversion rates.

By: Tim Lowe

Tim Lowe — Mon, 25 Jan 2010 19:23:04 +0000

As someone who uses a lot of PPC I am constantly trying to “tweak” my squeeze pages for maximum conversion.

Lots of what you have said also makes for a better “qulaity score” with Google. It is good to have some links on the squeeze page, all be it quite discreetly at the footer with contact info and privacy policies.

All the info on a squeeze page needs to be clearly displayed “above the fold” and video optins work well because people will stay longer on a video page than a text page. This helps with quality score too!

By: Sharmani

Sharmani — Fri, 22 Jan 2010 17:16:17 +0000

Very Interesting article to read, something hitting my minds are

1. page loading speed and the way it loads is very important.

2. using principles from �conversion� to making money from advertising and affiliates.

By: bhavy

bhavy — Thu, 21 Jan 2010 16:50:28 +0000

I agree, as all success of site depends on website conversion rate and how we influence our visitors. All the seven points defines the problems which visitors may face. So we must check them and improve them.
thanks

By: kevin

kevin — Wed, 20 Jan 2010 20:20:44 +0000

good article! thanks for sharing
And i think, due to the different industry, website conversion rate is different? Web2.0 community website conversion rate is generally higher than e-commerce site, but each time the benefits of conversion rate is low compared to.

By: Bill

Bill — Wed, 20 Jan 2010 11:52:31 +0000

Every business site must covert, whether it is a full e-commerce site or site. The objective should be clearly defined – a “most wanted response” – and the site will convert when that objective is achieved, whether it be a sale, referral, subscription or inquiry. Great list!

By: Srinivas Varma

Srinivas Varma — Tue, 19 Jan 2010 15:44:50 +0000

I like the topics listed like website should be cross-browser compatible,thanks for the apprehensive list.

By: Case Stevens

Case Stevens — Sun, 17 Jan 2010 15:19:03 +0000

We’re talking e-commerce here Sandy.
Did I miss something?

By: Case Stevens

Case Stevens — Sun, 17 Jan 2010 14:57:46 +0000

That’s an interesting experiment. How did that turn out on the long run?

By: Sandy

Sandy — Sun, 17 Jan 2010 14:57:43 +0000

I agree that it’s important to give company details on a site where you give you credit card details but I find that a contact form on a blog site works best.

By: Case Stevens

Case Stevens — Sun, 17 Jan 2010 11:13:47 +0000

Sounds like a great strategy Denise!

By: Denise

Denise — Sun, 17 Jan 2010 09:52:04 +0000

Thanks for this great reminder. I love the one about typos and asking people to comment and let you know! I have to admit I can be a culprit myself!!

The call to action is a big one I notice with the clients I work with. I often create a report for them and add in an autoresponder and they are blown away by some very basic results.

Thanks again
Denise