Email Marketing – 5,725% Return Of Investment!

The good news for Internet marketers is that email marketing has an excellent ROI (return on investment). In fact, according to a recent study from the Direct Marketing Association*, email marketing, including automated email from autoresponders, has an ROI of $57.25 for each and every dollar spent. And this is more than 150 percent greater [...]

Introduction to Email Marketing

You’re at the mall, doing some window shopping. Suddenly you see something you’re interested in and you want some information. You go inside that shop and have the salesperson explain what you want to know. Now, you want to think things over, so you thank that person for the explanation and you continue your shopping. [...]