Giveaways – Key Elements for Contributors

Any marketing effort where something is given away can be called a giveaway. But usually a ‘giveaway’ is a bigger event that some marketer organizes and many marketers join as a contributor. The intention is to give something away in return for a subscription to a newsletter or email follow up series. Basically it works [...]

Your Lead Generation System

There are basically two lead generation systems that we’re going to talk about today to get your prospects to subscribe to your list. You provide something valuable that they want and will get when they subscribe to your list. You present them precious content up front and then tell them they can subscribe to your [...]

Email Lists: Ultra-Targeted and Hyper-Responsive!

Great, responsive email list makes your life as a marketer easy. If you are emailing valuable information to your subscribers, they’re going to trust you and your opinion and they often follow your advices in your email messages. To build your own email lists, I gave away three valuable reports in my november newsletter issue. [...]