Every day, more and more websites are created. With this comes the desire of every website owner to have their sites ranked high on major search engines.
Due to this several techniques on search engine optimization has sprung up and more job opportunities have been created for those who can write very good and highly optimized website content. The current algorithms utilized by most search engines are ever changing and with this SEO has evolved to become a discipline rather than being a mere art.
And so there are guidelines one must adhere to in order to come up with SEO friendly articles, yet as most SEO experts put it ‘there’s no hard and fast rule on SEO.’
In this article allow me to share with you’re the best ways to come up with an SEO friendly articles for your website. Here are the most basic guidelines to follow:
Keywords are the exact words or phrase used by most people browsing the web to look for valuable information. These refer to words which are highly regarded by search engines and should appear at most times all throughout your website content. Before you write your article, it is imperative that you know your keywords for that particular topic. This is the first and most important rule.
Create quality content at all times.
Although a good number of SEO experts spend time devising ways to circumvent the search engine algorithms, the best way would still be by simply offering your visitors quality and informative content. Be sure that the article is insightful and discussed a particular topic extensively. Forget all about the hocus-pocus and just write about a subject you are most passionate about. Content is king, and you must stick to this guideline.
Photo Credit: ell brown
Come up with high-quality backlinks in your content.
Back links refer to one way links you create from your website to other external websites having similar content. These kind of links are tremendously significant and just like your articles, they ought to have a link back to good websites and to the rest of the pages of your website to pass off link juice.
Never plagiarize any content.
This is a general rule of thumb when creating content for the web. Never attempt to plagiarize or copy any copyrighted material. If adding links, content, or media to your website is inevitable, then be sure to cite true and actual resources where said content originated. There is nothing worst than having your website banned or penalized in an instant after years of hard work just because you blatantly plagiarized copyrighted content on the web.
Observe proper title tags.
Title tags are considered important by most search engines in the calculation of search engine friendliness of content. As such it is important that you add a good one for your content. Be sure that your title tags mesh well with your online content. When done properly, you will see that once search engines indexed your article, your title tag shall appear as the name of your content in the search engine results.
One word of advice when using keywords on your content, do not use them too often on your article. Keyword stuffing is highly frowned upon by search engines. Just make sure your article is informative and adds value to your audience and you are definitely on the right track. Keywords must at all times appear naturally all throughout your article. With the recent Google Penguin update, the keyword density is 1%-3% only.
When linking to websites, be sure to link back to authority sites with good reputation. Doing so will open up the eyes of search engines to your website and will treat your website as valuable and worth visiting. So, get started and churn those SEO friendly articles today!
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