Your Best Internet Business Opportunities
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I frequently receive emails from new subscribers asking me what the best Internet business opportunity is for them.
My answer is always the same: I raise my hands in the air, saying “I don’t know”!
That’s because I do not know you, your strong and weak points, your knowledge, your will power, the time that you have available, whether you can focus or not and a lot of other things. I can’t decide for you, you have to make that decision yourself.
But I also always include some guidelines and I will reprint them right now. Here goes.
There are basically two ways to set up a successful Internet business:
- follow your passion, hobby or profession, or …
- follow the money
Following your passion, hobby or profession
If you’re promoting and selling your passion, hobby or profession, then it’s much easier for you to create high value content and products and pass that along in such an enthusiastic and decisive way that it automatically will show your expertise!
And that’s exactly what people are looking for online: solutions from an expert.
Once established as an expert, you use that status to build a strong relationship with your prospects. Use your knowledge to help them as much as you can. The point is, all things being equal, people prefer to buy from a friend, rather than a stranger.
And a positive side effect is, this strategy will build your confidence!
The problem taking this route is that, before you start, you have to make sure your products or services are in demand and that people are willing to pay for them.
I’ve seen so many people do this wrong. They just created a product or a service NObody was interested in. They fell in love with their product that couldn’t be sold, because there was no demand for it. Frustration was the result.
Following the money
This means you first do your research looking at what’s hot and in demand and then create an online business for it. In fact, what you’re doing here is jumping on the wagon. And you already know it’s a successful one.
And although you already know there’s a hungry market out there, willing to pay for products, that doesn’t guarantee you will be successful too.
The problem with this strategy is, that you likely aren’t knowledgeable about the topic. You can’t create high value content and products and you can’t answer most questions adequately.
You then either need to quickly become an expert or hire one or you have to outsource everything. No question that the latter costs money.
Be knowledgeable.
Either way, it is of the utmost importance to be knowledgeable about the products or services you are selling, because you eventually have to answer questions or inquiries from potential customers and even may have to discuss alternatives!
You need to answer them accurately, because you have to show you’re the expert to build a relationship of mutual understanding and trust and agreement.
Build confidence
Therefore, in my opinion, the best web business for you is one that you’re knowledgeable about. Knowing exactly what you’re talking about builds your self confidence and that on its turn will absolutely give you the advantage. In fact, you won’t be able to effectively sell online without that confidence.
You see, reputation is the key.
This implies that the more satisfied your customers are, the more they’re willing to come back again for more and to recommend you to their network.
Even on the Net word of mouth is far and away the best advertising you can ever get. You’ll get it for free and it serves as a testimonial to potential customers.
Nothing is more powerful than that.
Have you decided yet which strategy to follow?
Let me know by posting your comments.
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“Reputation is the key”.. best advice to any business, including online businesses. I have been involved in a number of start up companies, mostly terrestrial, and I must say that you MUST have that one aspect if you are ever going to see your business grow.
Of course having a spectacular product or service does not hurt either.
GREAT post here – especially when you spoke of reputation. Little story – a close friend of mine and myself both launched a product a few months back, and we sort of turned it into a competition (well, as best as we could), and you know why I won?
He actually got some very poor feedback on a popular forum for a previous product launch, with accusations of scamming and everything…long story short, since his name was on the new product, people did their research, found the old info, and it really hurt his sales.
Reputation is key, so make sure not to spoil it!
http://www.prowebhostingsolution.com
Like it you or not, people are talking often about any website online. They are try to talk about our brand, our famous products, internet industry and competition. I try to follow people oppinions at blogs, to think about that my website is here because its people can you it well.Reputation is the key.
I always follow my passion.Man who wants to be happy and successifully in his life must enjoy in his job.Afther that if he is smart – reputation will come soon as possibile.
Well, following your passion is definitely most desireable, and usually leads to the best results.
Having said that, I take a slightly different view, in that if something is hot, and I can sell it – I’m game!
Here’s a good example that sums up how I feel these days – If my passion is salt, but pepper is selling better, I’m pushing the pepper no questions asked.
In college, my major was entrepreneurship, and some important knowledge gained from my studies might help.
1- the rate of new business closure is many multiples higher for those entering a business that is new to them. so look for a line that you know inside and out
2- make a business plan for yourself. if you can’t identify and quantify who your target customers are, who your competitors are, how you will reach them and how much it will cost you to service them, then this is no business at all.
On a personal note, the “do what you love” and “love what you do” are both valid…and in either case, we must make sure that we are good at our new jobs and that there is a market for it.
I will not post here links to affiliate pages or something of that kind, but I will tell you that affiliate companies can provide a great start for your business so just google a little but and find out a few affiliate pages and create some quality content for that. After that read a few SEO tutorials and promote your site. It is not hard but you need to invest some of your time for that.
One of the attractive aspects of pursuing a career as an online marketer is that it’s an obtainable goal for anyone with a website or blog. Of course, you must start the ball rolling by providing the information a visitor seeks and hold his interest to make a sale. If you want to write the content yourself, check out the Netwriting Masters Course for a free 50-page eBook on “The Simple Art of e-Persuasion” which covers the important aspects of “pre-selling.”
Kevin (Editor)
I go by the “do what you love and money will follow” philosophy, it`s getting very difficult to determine a products worth nowadays since most Home Business Reviews are done without reviewing the product in question I`m sure … merely someone seeing the commissions and little regard if the program works or not.
I`ve been researching to find those that DO tell the truth as they find it, those that test and review a product and give an HONEST review of it instead of an automatic thumbs up … not many about.
When someone searches for an opportunity they`re more than likely going to see only positive reviews of a product and it will seem like it`s “perfect” for them … so if your in it for “the money” you`ll no doubt be disallusioned quickly because it`s more work/slower than “promised”.
On the other hand, if you follow what you love, you will find it MUCH easier to see through the hype and BS and have a clearer idea if the product is worth investing in … that`s my 3 cents worth anyway (yes inflation has hit)
Chris
P.S. Excellent site Case, bookmarked and will return again … keep it up mate.
This is really good content with a lot of helpful information. Great article and blog.
Meka
When I first started selling on the internet I didn’t have a clue about internet marketing or even how to sell. I just knew I wanted to do it. So for me, I needed to find a system that would teach me how to market effectively and produce sales.
I’m sure a lot of other people are in the same boat. They may not have a passion for a particular niche, nor do they know where the money is. This is especially true for beginners. They’re just looking for a way to start and someone to teach them.
So far it has worked well for me. Now that I know more, I can venture off into a niche I have passion about and build a business around it.
Thanks for the article,
Alan Mater
You would imagine that most entrepreneurs would focus on starting a business surrounding their interests, but a lot just don’t. That’s what I think is the number one mistake internet entrepreneurs make. Great advice!