It is similar to good imploring yet un-exhaggerated sales talk. Although I am tired of repetitive redundant sales garbage, a good copy is something which arouses curiosity and interest. keeps you glued to the next line and then grapples you with the option of making a tempting buy with the history of the copy in mind.

Its mind over sense. A mind drawn into compulsion which you would not have, had it not been a good copy.

By good copy I sincerely dont mean those annoying headers which you already mentioned.But good copy is always bound to make you a winner in the long run product notwithstanding.

And as I see it you might have been a simple copywriter but you have surely mastered some good skills of a compelling copy

Good supply in this article you posted.

I seriously believe everyone involve in selling information products should learn how to write copy.

I’m not a great copywriter, far from it, but I realise that in order for me to succeed online with information marketing, then this is one skill I have to learn, like it or not.

And there are lots of places to write..like writing emails, blog posts, classfied ads, articles, to name just a few.

As for me, I read and still reading stuff written by Gary Halbert, Gary Bencivenga, etc. I recommend you also check out a blog by Clayton Makepeace, another copywriting guru.

I’m not concerned about being a master copywriter. It’s more important that I’m able to convey my message clearly for people to understand.

Tom