6 of the Best Twitter Traffic Tips
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One of the best Twitter descriptions comes from their About page:
Twitter is a real-time short messaging service that works over multiple networks and devices.
Now, you may agree with me that’s just a feature, but it perfectly leads to the very best Twitter benefits and thus unveils why this network is tremendously popular.
You see, Twitter is based on human psychology.
One of the founders, Jack Dorsey, was very interested in an application that would let him know what his friends were doing. He’s no exception, many people want to know that (hence the success of cell phones!). That desire lead to the development of Twitter.
Absolutely needless to say that this doesn’t apply to you or me, we’re just too smart to fall for such psychological trivialities 
, but in general, people:
1. are very curious and
2. want to belong to a community.
Twitter perfectly takes advantage of these natural needs. After you open an account, all they ask is only one question:
“What’s happening?”
Once you’ve answered that question, you’re sold. Especially since you only have 140 characters to send your messages, which for most people by far isn’t enough to get their message across. You want to send more.
And it makes the received ‘tweets’, as they are called, a bit mystic, like cliffhangers. You’re curious, you want to know more.
The downside is that this also leads to a lot of irrelevant information published on this micro blogging system, which on its turn is a big bummer for many other people. They quit.
But if you can filter that, or if you don’t mind the occasional garbage, Twitter can be a great traffic resource.
Therefore I’ve listed six of the best Twitter traffic tips below. Make sure you use them well and don’t forget to download the other 40 tips at the bottom.
- Network with noteworthy business associates, competitors, and peers.
You don’t have to simply befriend every person you can that requests you or vice versa on Twitter. Instead, choose your networking buddies carefully. Look for fellow executives or business owners who work within your particular niche. Then, follow their progress, look for advice, and of course, throw in some of your own two cents as well.
By befriending people who are in the same line of work as you, you’ll get an insider’s look at how their successes compare to yours. - Update your audience fairly regularly, but don’t over load them.
A lot of people are most likely interested in what you have to say, otherwise they probably wouldn’t have added you to begin with. This means you should be updating them on a fairly regular basis so they can keep up with what’s happening in your world or your business’ world. - On the other hand, you don’t want to overload people so much that the feel of your Twitter site feels “spammy” and they turn away.
Try to maintain the balance between good updating and overwhelming people with insignificant updates. - Keep an eye on what people are saying.
Don’t forget that Twitter, like any other virtual conversation, is a two-way street. Pay attention to what other members are saying, and see if they’re Twittering about you. If they are, you might want to use that as an opportunity to either thank them for a nice compliment, or to make good if they are posting a complaint.Remember that you’re never 100% safe from someone who might try to talk negatively about you, your website, or anything else on Twitter. Be sure to use this to your advantage in a diplomatic way.
- Find a cool template that says who you are as company.
Twitter now allows users to customize the look of their home page. Use something individual and creative as your Twitter page. This can be the same graphics you use on your website, a company logo, or something you’ve customized just for Twitter.
No matter what it is, make sure it’s appealing to the eyes and does not look too ‘busy’. - Ask for feedback. Don’t just tell everyone what you’re doing via Twitter, try to ask everyone for their opinion or feedback. It’s a good way to start a dialogue and open up a forum for new suggestions and changes that can be made.
There! Six of the best twitter traffic tips.
And if you want to follow me, just go to Case Stevens at Twitter.
But that’s not all. I even have another 40 tips to generate more traffic from this micro blogging system.
You can get all 50 by just subscribing to my newsletter. After you’ve confirmed your subscription, you can download all 50 of the best Twitter traffic tactics.
If you’re not familiar with Twitter, these tactics will short-cut your success! Implement any of these tactics to see bigger results!
After reading these 50 of the best Twitter traffic tactics let me know what you think about them.
Post your comments below.
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Wow. For the most part, Twitter has been a real time waster for me, but I’ll have to admit that some marketers are doing great at Twitter.
Guess I have to start all over again, using your traffic tips.
Thanks.
I have dabbled with twitter a few times but never really go into it. I think people are mixed when it comes to twitter. I’m sure I wont give up on it. I didn’t realize you could customize twitter that much thanks for the info.
Good advice, Case. Twitter can be a powerful tool, but it really can be one of those “time suck” activities, too. I think the best advice you can give for someone new to the service is to have a little bit of fun with it, but take the time to read up on how to best use it to your advantage.
Yes, it can be a time waster. Therefore, you’d better have a plan before start using Twitter. These 50 tips may be a good starting point.
And you’re right Mike, fun has to part of the experience too! Good point.
Very useful and healthy tips indeed. I think I’m careless in term of background but I will add a good one soon and the 6 point is very much important to build an interesting community around you to generate more traffic towards a website.
Hi Case, this was a really useful post! I like the concept of Twitter, 140 characters of saying something useful.
Many people are doing it wrong and post links to affiliate sites which only makes people angry.I do post my own stuff on Twitter but mostly links to other peoples useful stuff.After all, social media is about sharing and not marketing.
That’s a great point Tom. It’s about sharing!
But that automatically leads to marketing, as sharing also means getting back.
Law of reciprocity. Think of Zig Ziglar’s motto that boils down to ‘the more you give, the more you get’.
Oh, and here’s another one by Zig: “Expect the best. Prepare for the worst. Capitalize on what comes. ”
That’s what you do with these social media sites, right?
Hi Case, I love point 6. That makes such sense.
I agree with Tom above, I hate to get constant streams of affiliate links. In fact it’s put me off using Twitter so much.
Every now and then I go back to it but it’s a bit addictive and as you say a time waster too!
Look forward to reading your 50 tips – nice gift and will help put the whole Twitter thing into perspective, I’m sure.
Thank you Case and Happy New Year.
AnneMarie
Hey AnneMarie,
Typical for using Twitter is to get used to the garbage that comes along. That makes it a time waster.
So, what I do is being very picky as to who I follow. Firstly because I want valuable relationships, but secondly to avoid too much clutter.
The people I follow don’t send much irrelevant tweets. They’re too serious, which makes it very easy for me to re-tweet their messages, as most of them are very valuable. And they, in return, do the same for me sometimes. THAT’S the power of Twitter in my opinion.
Makes sense?
Happy new year to you too AnneMarie.
Hope to meet you again in Spain this summer. Would be nice to have some tapas together.
Another useful one might be ” be a face, not just a company name” as people can have hard time relating to just some logo on twitter, but if you let them know you are a genuine person and that you actually give a damn.
Hi Case,
Thanks for a great post, I think the jury is still out on Twitter. I have been a member for about a year and try to use it correctly.
I see it first and foremost as a relationship builder then if some business follows later then great. Sadly a lot of members just abuse it to bombard their followers with a pitch to a product or service with every tweet and that really hacks me off,
take care,
Mal.
Hi Mal,
I think your strategy is wise. Building relations is the best way to use social media networks.
I’ll unfollow those who only send pitches. It’s as easy as that.
I like the part where you Ask for Feedback. Certainly it is a good idea to stimulate response and develop a healthy interaction. Also a way to know if your blog was read by the members.
I personally haven’t seen much value in Twitter from the money side, but I have seen some value in the authority side. I’ve seen firsthand how a site’s readership can expand, but I’ve noticed that the people who show up via Twitter aren’t usually ready to buy anything.
Here’s my thoughts:
Out of 100 people who come to my site via Twitter:
- 60 of them will scan the site and leave, or worse, leave instantly
- 30 of them will browse through quite a bit of information
- 5 of them will browse, then remember the site
- 2 of them will become regular readers
- 2 will become regular readers and spread the love, either word of mouth or links from their blog or website
I know that leaves one guy out, but I’ve never been good at math
Long story short, my experience shows that it is possible to pick up a couple of die-hard readers through Twitter. They might not be looking to buy/click/whatever, but they might down the road. There’s no such thing as too much traffic.
Sorry for the long-winded post.
>>Sorry for the long-winded post.
No, no problem at all. Your post makes sense, so it can’t be too long.
It’s the last ten visitors mentioned in your post you should go after in Twitter!
Ah, i just don’t get Twitter at all. I signed up and got an account a fair while ago but i just don’t seem to be able to use it. I much prefer Facebook but then it took me a while to understand that as well. How can i get Twitter to be my friend without wasting huge amounts of time that i just dont have.
Very Healthy tips for the users having interest but not much experience.
The tips attracted me most is …
4.Keep an eye on what people are saying.
Don’t forget that Twitter, like any other virtual conversation, is a two-way street. Pay attention to what other members are saying, and see if they’re Twittering about you. If they are, you might want to use that as an opportunity to either thank them for a nice compliment, or to make good if they are posting a complaint.
I’m actually new to Twitter, but am reading up on how to gather a following. I’m at 11 followers now, but hey it’s a start. Good thing there is some info here on it.
Twitter is very different than Facebook. So many people want to compare the two but they serve completely different purposes. A cave man could use twitter.
I am new with Twitter, I have a group in face book and I want to promote it using micro blogging but it is really hard to find followers in twitter. This thread is really helpful. After reading it it gave me some ideas thanks.
Me, being a designer, I think the customized look of the page is one of the most important things. With a small investment you should get a background and colors that match your branding. And it will get people remembering your page and you can stand out amongst thousands.
So don’t be lazy
That’s looking great Ognjen!
With beautiful designs like this it could make a difference!
I totally agree with point #4 and 6.
Thanks for those tips. Really valuable.