Comments on: Your Lead Generation System

By: John Ritskowitz

John Ritskowitz — Tue, 21 Oct 2008 20:39:40 +0000

Good points, all.

I’ll add one more example that can be even more successful than the reverse lead gen device.

Recently I released my PowerEffects v2 software. I also sold MRR licesnses with it, so buyers could resell it and keep 100% of the profits?

Why would I do this? Well, in the software itself (which they’re not allowed to alter), there’s a “register” menu item and link, where users can get on my updates list to get free updates for life, and other goodies.

The MRR option gives them an incentive to turn this product viral. The “Profit DNA” model allows them to pass it along, but offers no viral incentive.

Can you guess which one went viral more?

Cheers,

John

By: Case Stevens

Case Stevens — Tue, 14 Oct 2008 08:56:42 +0000

Only for the first four emails. See How To Write Great Email Follow Up Series. The rest of the sequence highly depends on the market you're in. You should thoroughly test these messages and keep an eye on the unsubscribe rate at certain points.

By: David - Chicago Internet Marketing

David - Chicago Internet Marketing — Tue, 14 Oct 2008 05:31:37 +0000

You mentioned this “One of the main obstacles implementing such tactics is the time it takes to get them all into place.” Have you ever written a post on this in more detail?

Also any idea on how setting up a callback instead of an email stream would reduce the response rate?

By: Engago Team

Engago Team — Thu, 09 Oct 2008 08:30:40 +0000

Get your leads from your website: before or during the buying cycle of your potential customers, they will visit your website.
Thus use a web service that reveals the company names of your website visitors for lead generation.
Then cold call upon those warm companies as they have already showing interest.

By: Rika Susan's Juicing For Health

Rika Susan's Juicing For Health — Wed, 08 Oct 2008 13:34:16 +0000

This is a very informative post. It takes time to understand lead generation. It sounds like you guys have it down to a fine art now. I am getting there, but it is slow going. Luckily there are so many excellent resources (such as this one) about the subject. All it takes is a willingness to learn.

By: Affiliate Marketing Help

Affiliate Marketing Help — Tue, 07 Oct 2008 21:41:47 +0000

Very useful strategies on how to generate leads. I have come across those lead generation gimmicks that promise a huge number of subscription but as we all know one ends ups with a junk list of email addresses.

The idea of spit testing and using different squeeze page is really powerful and is something that I have found to be working pretty powerful.

By: Work From Home Opportunities

Work From Home Opportunities — Mon, 06 Oct 2008 22:29:01 +0000

You make some great points. It does take a lot of time putting all of those pieces together to generate leads and subscribers.

One thing that works well for me and doesn’t take much time is to create a small report that has valuable content and then add it to JV Giveaways. You can build a list fast this way.

Thanks for sharing,

Alan Mater

By: Joe

Joe — Sun, 05 Oct 2008 16:35:47 +0000

You make some excellent points. I won’t buy anything from anybody if they don’t first show me that they know what they are talking about.

By: SEO Consultant

SEO Consultant — Sun, 05 Oct 2008 11:20:38 +0000

A research actually shows that it takes an average visitor at least 7 clicks on a site before they decide to purchase or subscribe. This is very true to most type of sites. Unless the content interests me, i wouldn’t purchase or subscribe anything.
Rif Chia

By: sales

sales — Sun, 05 Oct 2008 06:09:35 +0000

The lead management tools can help you but it can’t replace the involvement of lead management people & sales staff.