Google Video Ads

It seems the next big thing will be Google Video Ads.

I found this post on the Inside Adwords blog.

“In the coming days, we will be adding click-to-play video ads to the line-up of text, Flash and image ad formats currently supported by the Google content network. At launch, video ads will be available to AdWords advertisers in the US, Canada and Japan - but we plan to roll them out to other regions shortly.”

I suggest you keep an eye on this, it could become very interesting, especially if you know how to create enticing videos.
Of course there will be a time limit for the videos to avoid abuse of this new marketing system, but since testing has proven that short ones (20-40 sec’s) are the best to have prospects take action, that will not be a problem.

If you don’t know about videos, you really should check it out.
It has great potential.

Case

Tags: advertising, Google Adwords, Google Video Ads, ppc